The solution to the name was to bring in ‘International’. We then designed a logo that was inspired by the language of luxury brands with a monogram that features two intertwined letter ‘P’s from the name to create a ‘plus’ symbol in gold.
We then created a comprehensive collection of collateral, including business cards, letterheads and templates featuring an elegant colour palette. We also designed a fully responsive website using large city skylines to emphasise the global nature of the business.
Check out the website here.