Our Creative Director David Kimpton has written an article about the importance of a strong brand identity for architectural practices for the RIBA Journal Magazine. The article is entitled ‘You’re more than just a business… you’re a brand’ where the process that we go through when creating a brand identity as well as highlighting results by showing our award-winning rebrand for architects Purcell, their turnover grew by £3.27 million in the two years following the rebrand.
You can read the full article here. You can also see the full Purcell brand identity case study here.