Ayming, business performance experts, do things differently. This means when they are recruiting they don’t just interview people, instead they have ‘job dating’ events. These happen over a period of a few hours and they get a more rounded view of candidates by putting them through a series of activities that test different aspects fo their skills and character.
We were asked to create a campaign for Ayming’s latest job dating events. Having just completed their brand refresh we used the Ayming circle as a device to pick people out of crowds and combined this with the phrase ‘are you the one’?
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